Search Engine Optimization – What is That ?

Google SEO Example

Search engine optimization (SEO) is the procedure of affecting the visibility of a webpage or a website in a search engine’s “natural” or un-paid (“organic”) search engine results. Generally, the higher ranked and more frequently a website appears in the search engine results listing, the more site visitors it will receive from the search engine’s users. SEO targets different kinds of search, including local internet search, image search, online video search, academic search, information search and industry-specific vertical search engines.

Natural, organic, personalized SEO services work most effectively to get positive rankings on the world’s biggest search engines like Google. It will enhance your visibility, attract more traffic and gather better conversions for your services and products. Unique search engine optimization services that highlight your brand and accentuate your wider marketing strategy is the most effective way to get more traffic and online exposure. At Red Ants, we will put a strategy together, which will give you popularity for key phrases on search engines including Google, Bing and Yahoo, although being sufficiently transparent to match your voice.

On-Page SEO Services

Red Ants will access your website and modify its coding, at the same time streamlining other features to improve the overall consumer experience and help it become easier for search engines to list it.

How Our On-Page Search Engine Optimization Services Improves Your Website:

  • We will clear your Meta tags, title and descriptions, and strategize new keywords and phrases for your campaign
  • Write smooth on-page content that is optimized, and improves internal linking practices
  • Get rid of duplicate content, which might be doing some harm to your rankings
  • Optimize on-site pictures
  • Include a WordPress blog along with SEO-friendly extensions and link it with the homepage, while also providing homepage snippets
  • Build a dynamic RSS feed and a unique SEO directory framework

Fix Errors:

  • We will modify your pages for canonicalization problems and change all the duplicate URLs
  • Reroute any 404 errors we find and take care of any damaged links we find out
  • Detect, eliminate and no follow any outside links we come across
  • We will improve usability for both customers and search engine crawlers by creating extensive XML and HTML sitemaps
  • Ensure that your pages adhere to W3C standards and resolve validation errors
  • A check of your web hosting location

Off-Page SEO Services

Our off-page search engine optimization services can easily provide an exceptional external back-link profile, which will improve your site’s recognition and web reputation. Relevance is essential for the off-page search engine optimization services, and we can offer the following to help acquire your natural linking profile:

  • Nicely written article submissions to sites in your industry
  • A variety of customized directory submission choices
  • Favorable press releases that will improve your global status
  • Social media submissions and PageRank links
  • Blog comments around topics in your area

Fix Errors

  • We will analyse all your existing or built backlinks.
  • We will Detox all your Spam or Hated URLs pointing to your website
  • Proper Redirect with the Use of 301 or 302 Redirect.
  • Proper Use of Disavow Tool (Google/Bing Webmaster Tool)Convert Low Quality Backlinks with High Quality Authorized Backlinks

The proper on-page and off-page search engine optimization services used together in your unique campaign will go further in improving, not just your rankings and ROI, but also your reputation and brand. Contact us right now if you would like to go through a free SEO analysis with Red Ants Services Pvt. Ltd.

Let’s work together ! Drop us an email ( and we shall get in touch with you.